Several months ago I published a document for a lecture I gave at an event that circulated and got some attention (radio, Twitter, etc). This document is called 10 Tips for Marketing Yourself Online. This list was conceived as a tool to help those in search of a new job, whether they are currently unemployed or just looking to do something new.
I thought I would use this forum to share these tips. Hope you find them helpful.
Mutt Media Tip #1
1. Clean up your online act! Take a moment and “Google” yourself. You may be surprised at what you find. You should be aware that potential employers can and will do this as an extension of their due diligence on a prospective employee.
This guideline does not only apply to those in search of work. Anyone who is looking to make a move of any significance – whether professionally, personally or scholastically needs to know that these searches are now standard operating procedure when checking out any applicant. This includes College Admission staff, so to all of you high school students who have social networking accounts, this applies to you, too….maybe even moreso.
Ask yourself if the images posted by you or your “friends” are really ones that you want on the Internet for all to see. I cannot stress this enough! Your pages may look fine but what about your contacts that may have tagged you in a photo that paints you in an unprofessional light? For the time being, take the account down or go through and make appropriate edits – often. Consider YouTube. Your favorites?? Are they videos you are proud to affiliate yourself with or do they “dumb” you down?
Leave no stone unturned and treat your image like a valuable marketing tool because guess what? It is.
This has been your Daily Bone
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